Strategy

Outlet Sales Productivity

Cost-To-Serve

Marketing Effectiveness

Execution Excellence

Experiential Retailing

While most track their weekly sales on a single chain-wide basis, our clients learn exactly how deceptive the law of averages can be. By having the ability to analyze performance down to a single SKU at a single outlet, they can:

•   Benchmark markets and stores based on productivity
•   Capture lost sales opportunity


•   Dramatically reduce out of stocks


•   Lower channel inventory


•   Reduce returns and price protection


•   Identify the top 1,000 outlets that really matter


•   Know when and where to merchandise stores


•   Measure ROI on in-store investments

In the US the 80/20 rule has become 90/10 ...
Let IMS help you identify the critical outlets that make the difference!